The latest digital media titan’s intentions to spin-off dating website division Meets Class will bring so you can light questions regarding online matchmaking’s endurance.

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When you look at the 2003, when term had away up to Vancouver one certain local guy got come a free dating site entitled PlentyOfFish (POF) and you will are running it out regarding their apartment, of numerous solitary Vancouverites folded the attention.

Markus Frind understood better. Frind, the brand new copywriter from PlentyOfFish, discover you will find a good number of men and women ready to shot-drive his online dating service 100% free – otherwise put it to use to have relaxed hookups. Because of the very early 2006 POF had began to attract more than just dos.dos billion page viewpoints four weeks. Frind try to make well over $900,000 30 days in the revenue regarding Google AdSense. That has been below the latest $20 mil a month repaid websites along were bringing in, Frind typed toward their blog site one to season, however, sufficient getting your, the only employee out of their bootstrap company.

Fast-forward to 2015. POF caters to 100 million users globally, around three mil regarding which poke around on the site daily, centered on Frind. (more…)